Sunday 17 July 2016

When 'Achievement' is the Buzzword...

I was brought up in an atmosphere where I didn’t have the scope of learning the significance of the word, “Achievement”. Middle class Bengali homes of Government officers or teaching professionals of pre-Globalisation period simply believed in improvement. Kids were expected to take up reading or painting or singing or dancing as a serious task and parents used to be happy to see kids doing something attentively - running behind excellence was not even dreamt of. The idea of private engineering college did not develop in this region. Good students having an interest for engineering or medical studies had to opt for IIT or couple of Government engineering or medical colleges through rigorous exam process – and any good professor or teacher or theatre actor in the locality used to draw more respect than that an engineer did. Hence children in every family were not pressurized to become an engineer, “the achiever”.

I came to know of the concepts of “Achievement” and “Achiever” much later. And the moment I introduced to these, I was amazed! Everyone in a civilized society has to run behind some or other achievement in order to become an achiever. Taking up a profession of a mere teacher or engineer or singer is not enough – one has to be an achiever. So a teacher has to prove his capability by the size of three-storied house – otherwise how would society know that the person is a good teacher? An engineer has to inevitably land up in the Dreamland of America – can anyone prove own skill anywhere else in the world? A musician should be able to sale the music in a particular amount to prove his ability – what else but the count of purchasers prove the distinction of a musician? Yes everyone needs to be distinct and everyone has to be noticeable – the world is no place for non-celebrities!

I met men and women in the workshops of the enterprises who are all celebrities – achievers from different domains – all striving to become the best achiever of the world. Symbol of achievement? – A service-person’s job serving the richer countries of the world, preferably a long term onsite stay, an apartment in a prestigious high-rise in a high-tech city and presence in social media. Yes, social media – the revolutionary concept of post-globalised world brings the scope of becoming a celebrity to everyone – even a Singapore banker who spent thirty years of life in manoeuvring Share market strategies and never exposed to an idea called ‘literature’ finds the scope of becoming a “Bestseller author” with the help of social media. How easy is it to prove that everyone can be ‘achiever’ and everything is ‘achievable’! Why not you and me become achievers too?

And I started pitying the distant relative who rejected a job-offer from United States of America in 1960s even after standing first in a reputed engineering college here - he was not ready to accept the kind foreigner’s offer of a labourer’s job there! I started pitying the Shakespeare-expert neighbour who opted for a teacher’s job in a nearby school to be able to stay with her ailing parents. I was amazed at the dance of democracy everywhere – which means everyone can become a king or queen! Only thing one has to find out is the arena where one wants to become an achiever – of course it needs the mindset of a gladiator - one needs the killer-instinct to crush anything that comes on the way of becoming an achiever!

And how easy the life became with the help of media, of which social media is a part – one need not practice anything for years. Not even the gladiator-like wrestling skill is needed to look like a wrestler – only make sure that you make some sensitive comments before media – enough to ensure your becoming an ‘achiever’ earning a fortune!. Photoshop gives us the power to look beautiful, claim to be an expeditionist, or prove our skill as an illustrator. Sound mixing software can make even a donkey sound like a Gandharva – your out of tune human voice is not an issue at all. Upload your photos on social media dressing up like a dancer – you are a dancer! Want to impress people being good cook? Take a selfie in a well-decorated kitchen and post that on social media along with a recipe having ingredients like all kinds of spices from all over the world – you are a Chef! ERP software gives us the power to control and standardise. Now it’s time to standardise and control achievements and achievers to make everyone a celebrity.

You still didn’t find how to become an ‘achiever’ and in which field? Try to survive in the terrorism–torn world a little more days and then find a social media channel to reveal your secret of survival before the world – eating only baked beans and sprout\ no alcohol but only Arabica coffee \ practicing Yoga – there are numerous options. If you are a women, you may announce ‘avoiding men in life’ is your secret of survival – men who sell guns or practice gunfight – you are going to become a celebrity achiever in the last lap of your life! 

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